Canvassing Concepts and Tips

Custom Training For Wisconsin Democrats


Volunteers bring a lot of energy to the table, especially in the area of canvassing. Although canvassing may feel outdated with the rise of social media, it is still one of the most valuable campaign tools. Canvassing gives the campaign a human face and allows people to personally interact with the campaign's message, increasing the campaign’s presence and prominence. 

When volunteers meet voters face‐to‐face at the voters’ home — it is one of the oldest and most effective methods of contacting voters and influencing a persuadable voter. The vast of majority of voters you will be contacting are Democrats or Independents who have supported our candidates and issues in the past.   The personal contact allows voters to ask questions about the candidate and express their hopes, fears and frustrations about the issues that affect their daily lives. This conversation makes the contact more memorable and thus more likely to influence the voter’s behavior on Election Day.

Course Content

  1. How to Use the Course
  2. Course Start-Background You Need to Know
  3. Why the Dems Canvass Local Neighborhoods
  4. Ben Wikler, Chairperson, Democrat Party of Wisconsin, Video
  5. Introduction to WI Canvassing 101
  6. What You’ll Be Doing and the Staging Station
  7. How to Canvass With a Walk List
  8. Canvass Turf Map and Working With a Campaign Leader
  9. Canvassing Scripts
  10. Campaign Survey (Questions to Ask Voters)
  11. Good Tips to Remember – Beyond Safety
  12. Potential Canvassing Scenarios
  13. Canvassing Quick Quiz
  14. Canvassing Deep Dive: Power of a Single Conversation

The passion that you and other volunteers bring to a campaign can be very persuasive to others.

More supporters result in more votes. The candidate with the highest number of votes win!

Remember, it works!